Title Sonepar InnovationLab Client Sonepar Deutschland
Realising a film in 8640*1920 pixels on 8 uprightscreens + an LED roof, brings not only technical issues but also a tight budget frame for the story.
First priority was a great appearance and a solid sounddesign. Which in the end blasted everyones ears out of the truck ;-)Finding the right placeholder for modern-world-innovations was fun in the scriptwriting. The Truck is running through Germany/ Austria/ France & GB which is very nice if you count all the viewers. And each stands like one meter infront of a 8 meter screen ;-)